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AgriMarketing Program

Up to $10,000,000
Type
GRANTS AND FUNDING
Application Difficulty
MEDIUM
Application DeadlineSeptember 30, 2027
Time To Complete4 weeksProgram Budgetno cap
See If You Qualify

Highlights

The AgriMarketing Program is designed specifically for businesses like yours in the agriculture, agri-food, and agri-based products sectors. This program offers up to $2 million per year in funding, with a total cap of $10 million over 5 years. This substantial financial support can help you increase and diversify your exports, especially to high-growth markets in the Indo-Pacific region.

Why should you apply?

  • Significant Funding: Up to $2 million annually to support your projects.
  • Cost-Sharing: The program covers up to 50% of eligible costs, and up to 70% for underrepresented groups and market diversification efforts.
  • Market Expansion: Increase your visibility and capacity to seize new market opportunities, both domestically and internationally.

What's in it for you?

  • Growth Opportunities: Expand your business into new and emerging markets.
  • Government Support: Benefit from a program aligned with national trade and investment priorities.
  • Ease of Qualification: The program is designed to be accessible, with a straightforward application process.

Applying for this program can provide the financial boost and strategic support your business needs to thrive in competitive markets.

Financing Details

Type of Financing: Grant

Repayment Terms:

  • There are no repayment terms or interest rates as this is a grant.

Eligible Expenses:

  • Marketing and promotional activities
  • Market research and analysis
  • Trade missions and participation in international trade shows
  • Development of export plans and strategies
  • Branding and packaging design for international markets

Ineligible Expenses:

  • Costs to participate in tradeshows covered under the Canada Pavilion Program (CPP)
  • Any expenses not directly related to market development and export activities

Fees:

  • There are no fees associated with this program.

Qualifications

  • Must be involved in the agriculture, agri-food, or agri-based products sector, including fish and seafood.
  • Must be able to contribute a minimum of 50% of the project costs in cash.
  • For underrepresented groups such as Indigenous-led and women-owned organizations, a cost share of 70:30 (AAFC: You) may be considered.
  • Must be targeting market diversification efforts, especially in emerging markets within the Indo-Pacific Region.
  • Must not seek funding for costs related to participation in tradeshows covered under the Canada Pavilion Program (CPP).

  • Disqualifications:

    • In-kind contributions are ineligible for the cost-share requirement.
    • Seeking funding for participation in tradeshows covered under the Canada Pavilion Program (CPP).

Description

This program offers your business a chance to receive up to $2 million per year in funding. Over five years, you can get a maximum of $10 million. This money can help you increase and diversify your exports, especially to markets where Canada has free trade agreements.

You can use the funds to boost your business's visibility and capacity to seize new market opportunities. This includes agriculture, agri-food, and agri-based products, including fish and seafood. The government will cover up to 50% of eligible costs, and you will need to cover the other 50% with cash contributions.

For businesses led by underrepresented groups or targeting emerging markets in the Indo-Pacific Region, the government may cover up to 70% of eligible costs. This special focus aims to support market diversification efforts in high-growth consumer markets. This program is a valuable opportunity to expand your business and reach new customers.

Program Steps

  1. Gather Required Documentation:

    • Business plan
    • Financial statements (income statement, balance sheet, cash flow statement)
    • Proof of business registration
    • Details of intended use of funds (e.g., market research, marketing strategies, export plans)
    • Any additional documents that support your project proposal
  2. Register on the Program Portal:

    • Visit the official program website
    • Create an account or log in if you already have one
  3. Complete the Online Application Form:

    • Fill out all required fields accurately
    • Provide detailed information about your business and the project you are proposing
  4. Upload Documentation:

    • Attach all gathered documents to your online application
    • Ensure each document is clearly labeled and easy to read
  5. Review and Submit Application:

    • Double-check all entered information and attached documents
    • Submit the application through the online portal
  6. Await Confirmation:

    • Monitor your email for a confirmation receipt of your application
    • Follow up if you do not receive a confirmation within a reasonable time frame
  7. Respond to Additional Requests:

    • Be prepared to provide further information or clarification if requested by the program administrators
  8. Review Approval and Funding Terms:

    • Upon approval, review the terms and conditions of the funding
    • Understand the cost-sharing requirements and repayment obligations
  9. Sign Agreement:

    • Sign the funding agreement if you agree with the terms
    • Return the signed agreement as instructed
  10. Receive Funds and Implement Project:

    • Once the agreement is finalized, funds will be disbursed
    • Begin implementing your project as outlined in your application

By following these steps, you can successfully apply for the program and take advantage of the funding opportunities available for your business.

Visit Program Website