Atlantic Canada Travel Trade Market Readiness Program
Highlights
Hello,
If you own a tourism business, the Atlantic Canada Travel Trade Readiness Program is a fantastic opportunity for you. This program helps you connect with travel trade partners, like travel agents and tour operators, who can promote your business. It's like having an expanded sales team without the extra payroll. With their help, you can attract more visitors and potentially increase your revenue.
By joining, you'll access a wealth of resources, including a toolkit, webinars, workshops, and advisory services. These tools will teach you best practices for working with the travel trade, helping you attract international visitors and develop valuable partnerships. This means more predictable cash flow, as travel trade partners often book well in advance. Plus, the program is open to all tourism businesses in Atlantic Canada, regardless of size or revenue. Whether you're running a cozy bed and breakfast or a bustling hotel, you'll get expert advice tailored to your needs.
The benefits are clear: more visitors, increased revenue, and a stronger business. It's easy to qualify, and you'll gain insights that can transform your operations and help you reach a broader audience. Don't miss out on this chance to grow your business and connect with the world.
Financing Details
Grant: The program offers a non-repayable grant to eligible tourism businesses. This means you do not need to repay the funds received under this initiative.
Eligible Expenses: The grant can be used towards costs associated with becoming travel trade ready. This includes expenses for training, upgrading booking systems, improving service quality, and expanding operational capacity to meet the demands of international travelers.
Use of Funds: The funds must be specifically directed towards activities that enhance your business’s ability to work with travel trade partners. This includes system upgrades, staff training, and marketing initiatives aimed at the travel trade sector.
Restrictions on Use: The grant cannot be used for general business expenses unrelated to travel trade activities, such as routine operational costs or non-specific advertising.
Fees: There are no application or processing fees associated with this grant, making it a cost-effective opportunity for business growth and development.
Qualifications
Location Requirement: Must be located in one of the four Atlantic provinces of Canada.
Industry Requirement: Must be a tourism business.
Travel Trade Readiness: Must have business policies and supports in place to work with travel trade partners and serve international travellers. This includes:
- Established rates and booking systems.
- Year-round support for travel trade partners.
- Consistent quality in services.
- Sufficient capacity to handle travel trade demands.
Partnerships: Must be willing to develop partnerships with travel trade entities such as travel agents, tour operators, and tourism operators.
Description
Your tourism business can tap into a world of opportunities with the Atlantic Canada Travel Trade Readiness Program. This program is all about helping you connect with travel trade partners like travel agents and tour operators. Think of it as expanding your sales team without the extra payroll. These partners will promote your business, bringing in more visitors and potentially increasing your revenue.
By participating, you'll gain access to a toolkit, webinars, workshops, and advisory services. These resources are designed to help you understand the best practices for working with the travel trade. You'll learn how to attract international visitors and develop partnerships that can grow your business. This means more predictable cash flow, as travel trade partners often book well in advance.
The program is available to tourism businesses across Atlantic Canada, with no restrictions on the size or revenue of your business. Whether you're a small bed and breakfast or a large hotel, you can benefit from expert advice tailored to your needs. This is your chance to enhance your business operations and reach a broader audience.
Program Steps
Gather Required Documentation
Prepare the following documents for your application:- Business registration details
- Proof of insurance
- Current pricing and booking policies
- Marketing materials (brochures, website links, etc.)
- Financial statements (if applicable)
Complete the Application Form
Fill out the application form provided by the program. Ensure all sections are completed accurately.Submit Your Application
Send your completed application form along with the required documentation to the designated program contact.Attend an Introductory Webinar
Participate in an introductory webinar to learn more about the program and how to maximize its benefits for your business.Engage with Resources
Access the toolkit and other resources provided by the program. Familiarize yourself with best practices for working with travel trade partners.Implement Changes
Based on the insights gained, make necessary adjustments to your business operations to become travel trade ready.Connect with Travel Trade Partners
Start reaching out to travel agents and tour operators to establish partnerships and promote your business.Monitor Progress
Keep track of your interactions and bookings through travel trade partners. Adjust your strategies as needed to enhance your success.
